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ShopOps Tutorial

Getting started with ShopOps, an agent-native e-commerce platform (To-Agent marketplace) built on a headless architecture, enabling merchants to sell directly to AI agents (e.g. ChatGPT) with zero manual operations.

ShopOps is a platform, not an infrastructure or SaaS tool. Its role is to programmatically match user agent demand with real merchant supply and carry transactions.

ShopOps supports three integration surfaces:

  • Shopify app – fast onboarding for Shopify merchants
  • API – for custom / self-hosted / headless commerce sites
  • SDK – for consumer-facing AI agents and applications

This guide focuses on the Shopify app flow, the fastest way for merchants to join the ShopOps To-Agent marketplace.

Note: This guide applies to merchants using ShopOps before version 1.1.

Platform Architecture Overview

ShopOps is an agent-native e-commerce platform, implemented with a headless architecture.

Key characteristics:

  • No consumer-facing storefront
  • No manual merchandising or channel operations
  • No subscription or fixed SaaS fees

As a platform, ShopOps:

  • Acts as the marketplace-level matching layer between Agent demand and merchant supply
  • Serves as the transaction carrier for agent-driven commerce
  • Handles pricing context, checkout, fulfillment, and after-sales responsibility boundaries
  • Monetizes purely via transaction-based commission (CPS, 10–25%)

For Shopify merchants, ShopOps functions as a platform-level distribution and transaction layer, not a theme replacement.

Step 1: Install the ShopOps App

  • Open the private installation link below and click Install in the Shopify UI to grant permissions:

https://admin.shopify.com/?organization_id=165582104&no_redirect=true&redirect=/oauth/redirect_from_developer_dashboard?client_id%3D14d654ec1147c36ba0b3d4296857ae24

  • Approve the requested permissions.

Install the App

The app connects your catalog, inventory, and fulfillment signals to the ShopOps platform.

Step 2: Sync Your Agentic Storefront

Inside the ShopOps app:

  1. Open the ShopOps app inside Shopify.
  2. Click Sync All, or start with a single product.
  3. Wait until processing is complete.

During this step:

  • Product data is restructured for agent reasoning
  • Attributes are normalized and intent-tagged
  • Inventory and fulfillment are made transaction-ready for agents

During the pilot phase, only Product Detail Pages (PDPs) are processed.

Sync Store

Step 3: Enable the ShopOps Router

The ShopOps Router allows your store to:

  • Respond to agent-originated traffic even before ACP/UCP
  • Route requests to the correct product supply endpoints

Steps:

  1. Go to Themes in Shopify Admin
  2. Click Edit theme
  3. Open App embeds
  4. Enable ShopOps Router

Open Theme Editor Edit Theme Enable App Embed

This does not change your customer-facing storefront.

Step 4: You Are Now Live on the ShopOps Platform

🎉 Your store is now connected to the ShopOps To-Agent marketplace.

AI agents can now:

  • Discover your products
  • Reason over pricing and attributes
  • Quote, transact, and complete checkout programmatically

Without:

  • Manual feeds
  • Channel-specific operations
  • Brand dilution

Step 5: Track Agentic Commerce Performance

Use the ShopOps Dashboard & Audit to:

  • Track agent-originated impressions, sessions, and GMV
  • Understand how agents interpret your products
  • Identify missing or ambiguous supply signals
  • Improve conversion in agent-driven transactions

Dashboard & Audit 1 Dashboard & Audit 2 Dashboard & Audit 3

For Non-Shopify Merchants

If you operate:

  • A custom storefront
  • A headless commerce stack
  • A marketplace or brand group

You can integrate via the ShopOps API to participate in the platform.

For AI Apps & Agent Builders

If you are building:

  • AI shopping assistants
  • Lifestyle agents
  • Vertical AI applications

You can embed commerce via the ShopOps SDK, which provides:

  • Unified product access
  • Quoting and checkout
  • Fulfillment and after-sales handling

Need Help?

If you encounter issues:

  • Confirm the ShopOps app is installed
  • Ensure product syncing has completed
  • Verify the Router embed (if enabled)

Contact the ShopOps team for support.